Iridium vs. Item 12

Short answer: Item 12 is a real product and the closest competitor in this category. It reads your LinkedIn inbox and it holds sends in a human review queue, which is more than most tools wearing the LinkedIn MCP label can say. The differences are the bill and the paperwork. Item 12 is $49 a seat with a card required to try it and a monthly credit balance. Iridium is $20 flat with no card and no meter, and it publishes the retention and deletion numbers that Item 12's pages leave open.

Start with what Item 12 gets right

Most tools in this category cannot touch a LinkedIn inbox. They publish posts through the official API and describe that as LinkedIn access. Item 12 is not one of them. It reads and replies to messages.

It also has the thing that actually matters when an agent is holding your account. Its own documentation says "every LinkedIn send from MCP lands in the same human review queue as the web app". A queue that covers the agent surface and not only the web app is the correct design, and plenty of competitors do not have one at all.

Connection is handled the way it should be. Item 12 describes opening "a secure LinkedIn sign-in in a new tab", calls it "hosted OAuth", and says it provides "LinkedIn connectivity and messaging infrastructure through authorized integration partners". Your password is not typed into their app. Iridium works the same way, through a hosted connect page, and never receives or stores a LinkedIn password.

If you are comparing these two, you are comparing two tools that both work. The rest of this page is about price and about what each company has committed to in writing.

What the bill looks like

Item 12Iridium
Individual price$49 per seat per month$20 per month
Agency price$89 per seat per monthSolo plan only
What a seat coversOne LinkedIn account and one email accountOne LinkedIn account
Usage meter200 credits a month, no rolloverNone
Trial7 days, card required7 days, no card
Try before signing upAccount requiredDemo agent needs no account

The seat price is the visible difference. The meter is the one that changes how you use the tool.

A credit balance means the bill has two dimensions. You pay $49 for the seat, and separately you are spending down 200 credits that reset each month and do not carry forward. Unused credits are gone at the end of the month and a heavy week is capped by a number that has nothing to do with what LinkedIn would have allowed.

The behavioural cost is the part people notice later. Metering makes you ration. You think twice before running a search, because the search costs something, and the thinking is a tax on a tool that is supposed to remove work.

Iridium has one number. $20 a month, everything included, and the only ceilings are the safety limits described below, which exist to protect the account rather than the invoice.

The published trust gap

This is the part worth reading slowly, because it is the difference that shows up in a year rather than a week. Your LinkedIn inbox holds other people's private messages. Whatever you connect inherits them.

QuestionItem 12, publishedIridium, published
How long is data kept? "While your account is active and for a reasonable period afterward." No defined period. Discovered profile and post data purged after 7 days by a daily job at 07:00 UTC, platform-wide.
How do I get deleted? By request. Delete in the app. The LinkedIn session is destroyed immediately, every session on every device is revoked, and personal data is erased within 30 days.
Can I change my mind? Not addressed. Deletion is reversible for 30 days. The block screen during that window names your exact erasure date.
Who else touches my data? Described as "authorized integration partners". Every subprocessor named individually in the Privacy Policy, with what each one does.
Encryption at rest No claim. Security language covers encryption in transit, access controls, isolated workspace data. No claim either. What is documented: the LinkedIn password is never stored, API keys are kept as a SHA-256 hash and shown once, access tokens last 15 minutes with rotation and family-wide theft detection.
SOC 2 None published. None published.
Model training The word "train" never appears. Not claimed either way. The subprocessor list names which providers are involved and why.
Data protection commitments No GDPR claim appears anywhere on the site. Named subprocessors, Global Privacy Control honored, and a stated position that personal information is not sold.
Can I read the policy? Legal pages are client-rendered. Fetching them without a browser returns "Loading Item 12…". Plain HTML. A SHA-256 hash of the exact served bytes is recorded per user, so the record proves what was agreed to.

Two of those rows deserve a note, because a fair comparison has to include them. Neither company publishes a SOC 2 report, and neither publishes an encryption-at-rest claim. Iridium is not ahead there and does not pretend to be.

The rows that do separate them are retention, deletion and readability. "A reasonable period" is not a number. It cannot be diarised, it cannot be audited, and it cannot be quoted to a client who asks what happened to the messages they sent you. Deletion by request means writing an email and waiting rather than clicking a button and watching the session die.

Why client-rendered legal pages matter

Item 12's terms and privacy pages exist. They just do not exist until JavaScript runs. Request them the way a crawler, an archiver or a scripted compliance check would, and you get a loading placeholder instead of the policy.

Three consequences follow. Search engines and AI assistants answering "what is Item 12's retention policy" may have nothing to read. Archives capture the placeholder, so there is no dated record of what the policy said on the day you agreed to it. And anyone doing vendor review with a script has to open a browser and screenshot it.

Policy you cannot fetch is policy you cannot cite. That is a small technical detail that turns into a real problem exactly when you need the text.

Review queues, compared

Both products hold sends. The published wording differs in one place worth knowing.

Item 12's description is clear that MCP sends land in the same queue as the web app. Its text also hedges with "when human review is enabled", and whether the queue can be turned off is not stated. Treat that as an open question rather than a criticism, and ask them.

On the Iridium side the answer is fixed in the code. There is no auto-approve mode anywhere in the product. Every outgoing action is a draft, approving is a separate call, and approval is the only thing that creates a send. Comment and post drafts go further and refuse an unedited AI draft with a 422 that tells you to make the text yours before approving. Bulk sequences ship disabled and return a 501, because they would bypass the quality gate and the recipient cap.

What Iridium does with the $20

Everything is included, so the tool behaves the same on a quiet week and a busy one.

  • Inbox that sorts itself. classify_inbox labels threads as recruiter inbound, candidate reply, cold outreach reply or spam, with a confidence score, and you can pass your own label list instead.
  • Search with an operator grammar. is:unread, from:, company:, after:, before:, newer:7d, older:30d, has:draft, run as full-text search over message bodies.
  • Two kinds of silence, told apart. find_stale_threads separates threads where you sent last from threads where they sent last and you never answered.
  • Replies in your register. draft_reply reads up to 30 messages of the thread and writes under 600 characters, no emojis and no exclamation marks, using three of your past messages as style examples.
  • Limits enforced on the server. 25 comments a day, 25 outreach actions a day, and a rolling backstop of 90 invites per 7 days. Hit one and the send is deferred to 09:30 the next day rather than failed.
  • Replies do not burn the cap. Answering someone in an existing thread creates no new connection, so it is exempt.
  • An activity log. Append-only by design, scoped to you, recording what was sent. It deliberately does not copy third-party names into audit rows.

Deleting Iridium never touches your LinkedIn account.

Which one to pick

Pick Item 12 if you want one seat covering both a LinkedIn account and an email account, if agency seats matter to you, or if you have asked them the retention question directly and are happy with the answer.

Pick Iridium if you want one LinkedIn account handled well for $20, no meter to ration, a trial that does not ask for a card, and retention and deletion terms stated as numbers you can hold someone to.

Questions people ask next

Is Item 12 a serious product?

Yes. It reads DMs, which most of this category cannot, and it holds every MCP send in the same human review queue as its web app. It is the closest competitor Iridium has, and the comparison here is about price structure and published policy rather than whether the software works.

What is the real price difference?

$49 per seat per month against $20 flat. On top of the seat price Item 12 meters usage at 200 credits a month with no rollover, so an unused month is not banked and a heavy month runs into a number set by the plan. Iridium has no credit meter.

Do I need a card to try either one?

Item 12's 7-day trial requires a card on file. Iridium's 7-day trial does not, and the demo agent runs without an account at all.

What happens to my messages if I stop paying?

Item 12's published answer is that data is kept while your account is active and for a reasonable period afterward, with deletion by request. There is no defined period. Iridium purges discovered profile and post data after 7 days on a daily schedule, and deleting your account destroys the LinkedIn session immediately with erasure inside 30 days, reversible during that window.

Does either company promise not to train on my data?

Neither does. On Item 12's site the word "train" never appears, so the question is unaddressed. Iridium makes no training commitment either and says so rather than implying one. What Iridium does publish is a named list of every subprocessor and what each one is used for, so you can see who is involved.

Are these tools built on the same infrastructure?

Iridium runs on Unipile for LinkedIn connectivity and says so on its Unipile comparison page. Item 12 describes its own connectivity as coming from "authorized integration partners" without naming them, so the honest answer is that we do not know.

One price. No meter. No card to start.

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